The Effectiveness of Educational Videos in Enhancing the Literacy Skills of Kindergarten Learners

Abstract

This study investigated the effectiveness of educational videos in enhancing the literacy skills of kindergarten learners at Academia de San Jose, Mandaue City, Cebu, during the school year 2025–2026. Specifically, the study examined: (1) the demographic profile of the respondents, (2) the extent of integration of educational videos in literacy instruction, (3) the level of literacy development of kindergarten learners, (4) the challenges encountered by teachers in integrating educational videos, and (5) the relationship between the integration of educational videos and learners’ literacy development. A descriptive-correlational research design was employed to describe existing conditions and determine relationships among variables. The respondents included kindergarten teachers and parents, selected through total enumeration for teachers and quota sampling for parents. Data were collected using an adapted survey questionnaire grounded in established research instruments. The statistical tools used were frequency and percentage, weighted mean, standard deviation, and Pearson product-moment correlation. Findings showed that most teachers were female, had 1–5 years of teaching experience, and predominantly utilized play-based and technology-assisted teaching strategies. Educational videos were found to be highly aligned with literacy learning competencies, frequently used in instruction, and developmentally appropriate for kindergarten learners. Kindergarten pupils demonstrated a high level of literacy development in letter recognition, vocabulary acquisition, and listening comprehension, although decoding skills remained a noted area for improvement. Teachers encountered minor challenges in integrating educational videos, mainly related to limited technological resources and infrastructure. A statistically significant positive relationship was established between the extent of educational video integration and the literacy development of kindergarten learners. The study concluded that educational videos are effective instructional tools for enhancing early literacy skills. It is therefore recommended that the proposed multimedia-based literacy enhancement action plan be implemented to strengthen instructional practices and promote sustained literacy development in early childhood education.