A Research Study on the Management of Cash in Newspaper Companies Around the World

Authors

  • Deepa Damodaran Assistant Professor, Department of Commerce, School of Commerce, Guru Nanak College (Autonomous), Chennai, Tamil Nadu, India.
  • R. Regin Assistant Professor, Department of Computer Science and Engineering, SRM Institute of Science and Technology, Ramapuram, India.
  • S. Suman Rajest Professor, Dhaanish Ahmed College of Engineering, Chennai, Tamil Nadu, India.

Keywords:

Cash Management, Newspaper Companies In Global (NCG), Profitability Position, Theoretical Aspects, Management Practices

Abstract

One of the primary focuses of this study is on the cash management practises of newspaper companies. In order to determine the liquidity and profit performance of NCG, the major purpose of this study is to conduct an analysis of the cash management methods that are now operational at the company. For the purpose of this investigation, both descriptive and analytical approaches to research methodology are utilised. For the purpose of this investigation, various tools were utilised, including comparative statements, ratio analysis, and trend analysis. In order to have a better understanding of the practical consequences of the theoretical components, this study proved to be quite beneficial. It has been determined that the corporation had an enough cash position to meet the requirements of the contingencies. Despite the fact that it is continuing to improve, the company's profitability position is not adequate. The corporation ought to make a greater investment in assets that generate income and minimise the amount of capital that is utilised in order to satisfy the requirements for working capital.

Published

2024-07-08